Updated Google privacy policy says your Gmail might be used for advertising

First reported · 13h ago · Updated · 4 sources

Crest summary — written by AI from the 4 sources below; every figure is checked against them · model deepseek-flash

Summary

Google updated its privacy policy so that Gmail and Google Photos data may be used for ad targeting, with the Personal Intelligence setting giving the company more data.

Key facts

  • Google updated its privacy policy on 2026-10-23.
  • The policy change covers Gmail and Google Photos data.
  • Turning on Personal Intelligence gives Google more data for ad targeting.

Why it matters

People who use Gmail and Google Photos should check whether Personal Intelligence is enabled, since the updated policy allows that data to inform the ads they see.

Companies

Technologies

  • Gmailservice
  • Personal Intelligenceproduct
  • Photosservice

Matched by rule, not by AI: a repository linked in the coverage, or a technology or company in this event that Crest tracks.

Packages

Original sources (4)

The 4 reports this event was built from. Crest of Tech keeps no article bodies: the full text is at each source.

  1. Ars TechnicaPublication · Primary
    Updated Google privacy policy says your Gmail might be used for advertising · By Ryan Whitwam
    Read at Ars Technica
  2. The VergePublication
    Now Google says it might use your Gmail and Google Photos data to target ads · By Jess Weatherbed
    Read at The Verge
  3. Hacker NewsCommunity
    Now Google says it might use your Gmail and Google Photos data to target ads · By JustSkyfall
    Read at Hacker News
  4. TechmemePublication
    Google updates its privacy policy to clarify it could use data shared via Personal Intelligence from connected apps, including Gmail and Photos, to target ads (Shimul Sood/Android Authority)
    Read at Techmeme
Updated Google privacy policy says your Gmail might be used for advertising — Crest of Tech